The SFC Fund Manager Code of Conduct: What Asset Managers Must Get Right
The Fund Manager Code of Conduct (FMCC) is the SFC’s rulebook for how licensed asset managers run their business day to day. It applies to firms licensed or registered for Type 9 (asset management) regulated activity, whether they manage funds or discretionary accounts. It is not a licensing hurdle you clear once. It is the standard the SFC uses when it inspects you, and a breach will, absent extenuating circumstances, reflect adversely on whether a firm and its senior people remain fit and proper.
Most firms read the FMCC as a list of policies to write. The SFC reads it as a list of things you must be able to show you actually do. That gap, between a policy that exists and a practice that can be evidenced, is where most findings arise. Paragraph references below are to the current Fifth Edition (October 2024).
Who the FMCC applies to
The FMCC applies to SFC-licensed or registered persons carrying on asset management, and to their representatives. That includes managers of authorised and unauthorised funds, and managers of discretionary accounts for individual or institutional clients. If you have just been licensed, or are applying, assume the SFC will expect the FMCC to be reflected in your manuals from day one.
Three points often surprise new firms:
- Size does not exempt you. Small managers are expected to meet the same principles, but the SFC accepts that how you meet them can be proportionate to your scale and strategy.
- Delegation does not move responsibility. If you delegate investment management, valuation, administration or any other function, the accountability for that function stays with you (1.10).
- Running the whole fund brings extra duties. A number of requirements, including leverage disclosure, most of the liquidity rules, custody, side pockets and investor disclosure, apply only to a manager responsible for the overall operation of a fund. Discretionary account managers follow the FMCC as modified by Appendix 1.
What the FMCC requires
The FMCC is organised around the life of a fund. A useful way to approach it is to ask, for each area, “what would an inspector ask to see?”
1. Organisation and structure
The firm must have the people, systems and money to do what it says it does. That means:
- Adequate resources (1.2). Staff with the competence for the strategies you run, and enough of them. A one-person investment team running a complex strategy with no back-up is a recurring concern.
- Separation of functions (1.4). Investment decisions, dealing, operations, valuation and compliance should not sit unchecked with one person. Where a small firm cannot fully separate them, expect to explain the compensating controls.
- Conflicts of interest (1.5). You must identify, prevent, manage and, where material, disclose conflicts, including between funds, between clients, and between the firm or its staff and clients. A written register that is reviewed and updated is far more persuasive than a generic policy.
- Risk management (1.7, 3.11). A framework that covers market, liquidity, counterparty, operational and climate-related risk, and that is actually used in decisions.
- Compliance (1.8). A real compliance function with access to management, not a name on an organisation chart. Compliance work can be outsourced, but the responsibility cannot.
- Delegation (1.10). Due diligence before appointing a delegate, ongoing monitoring afterwards, and a clear plan if the arrangement ends.
This area links directly to the Managers-in-Charge regime, because the people accountable for risk, compliance and operational control are the ones who answer for these controls.
2. Staff ethics
The FMCC expects firms to control personal account dealing and the giving and receiving of gifts and benefits (2.1, 2.2). The rules are specific: holdings declared on joining and at least every six months, written pre-clearance valid for no more than five trading days, and a minimum 30-day holding period. Inspectors typically test the process, not the policy: pre-clearance records, holdings declarations, restricted lists, and a gifts register that shows what was received, from whom, and who approved it. Gaps tend to be a policy that requires pre-approval with no evidence that anyone asked for it.
3. Managing the fund
This is the core of the FMCC. Key expectations:
- Invest within the mandate (3.1). Offering documents set limits on strategy, concentration, leverage and instruments. Monitoring must be systematic and breaches must be recorded, escalated and corrected, with investors told where required.
- Climate-related risks (3.1A). Since August 2022, managers must identify relevant and material climate-related risks and take them into account in the investment process. Where a manager concludes they are irrelevant or immaterial, it should be able to show how it reached that view.
- Best execution (3.2). You must take reasonable steps to obtain the best outcome for the fund when trading, and be able to show how brokers are selected and reviewed.
- Fair allocation of orders (3.4). Where one order covers several funds or accounts, allocation must be fair and recorded before the trade, with a written policy and a record of exceptions. Post-trade reallocation that favours one account is a classic red flag.
- Cross trades (3.9). Trades between funds or accounts managed by the same firm are only acceptable with strict safeguards: they must be in the interests of both sides, at current market value, documented before execution and disclosed to both clients. Cross trades between staff accounts and client accounts are prohibited.
- Leverage and liquidity (3.12, 3.14). The firm must manage the fund’s liquidity so that it can meet redemptions on the terms investors were offered, and must monitor and limit leverage, disclosing the expected maximum level to investors. Liquidity risk management has been a stated SFC priority, so expect questions on stress testing and on how redemption terms match the underlying assets.
4. Custody, valuation and operations
- Safekeeping of assets (4). Fund assets must be held by an appropriate, functionally independent custodian, with arrangements that protect them from the manager’s own creditors and from misuse.
- Independent valuation (5.3). Assets must be valued fairly and consistently, with a process that is independent of the people who benefit from higher valuations. Price overrides must be documented and independently reviewed, and the valuation policy must itself be reviewed and tested at least annually by a competent, functionally independent party. Where assets are illiquid or hard to price, the valuation policy, model inputs and approvals are what the SFC wants to see.
- Side pockets (5.4). If you use them, the criteria for moving assets in and out, the valuation approach and the investor disclosure must be clear and consistently applied.
- NAV calculation (5.5). Errors will happen. What matters is that you detect them, correct them, compensate investors where appropriate and learn from them, with a record of each.
- Reconciliations and records (5.1, 5.6). Reconciliations against custodian, broker and bank records at least monthly. Records must be complete, retrievable and kept for the required period. A missing trade rationale or approval is hard to fix after the event.
5. Dealing with investors
- Information and disclosure (6.2, 6.2A). Investors must receive accurate, timely information about the fund’s strategy, risks, fees, valuation, conflicts and material changes, including how the manager governs and manages climate-related risks.
- Marketing (7.2). Marketing material must be fair, balanced and consistent with the offering documents. Performance claims need a verifiable basis.
- Fees and expenses (8). Charges must be disclosed and calculated in line with the documents. Expenses charged to the fund should be ones the documents allow.
- Complaints (6.4). A clear process to receive, investigate, respond to and record complaints, with root causes fed back into the business.
6. Reporting to the SFC
The FMCC requires firms to identify material non-compliance, report it to the SFC on a timely basis where appropriate and remedy it promptly (3.15). The SFC may also request information at any time, such as leverage, illiquid assets and securities lending activity, and everything provided must be complete and not misleading (9.1). Establish who owns this, what triggers a report, and how quickly the decision is made. Late or incomplete reporting is itself a conduct issue.
Where firms commonly fall short
We see the same themes repeatedly in inspections and mock audits:
- Policies copied from a template and never tailored to the firm’s actual strategy.
- Controls that exist on paper but leave no evidence, such as approvals given verbally or by chat.
- Valuation with no real independence, especially for private or illiquid holdings.
- Conflicts registers that are never updated after new products, clients or staff arrive.
- Delegation with no ongoing monitoring of the delegate.
- Key-person concentration, where one individual holds several functions with no review.
- Mandate and leverage monitoring done by spreadsheet with no escalation record.
The SFC’s own findings point the same way. Its circular of 9 October 2024 to managers of private funds and discretionary accounts set out concerns in four areas: conflicts of interest, risk management and investment within mandate, information for investors, and valuation methodologies. It asked senior management, including Managers-in-Charge and Responsible Officers, to review these areas, to commission an independent and objective audit of compliance where practicable, and to report any material breach to the SFC immediately.
The cheapest time to find these is before the SFC does. A mock audit tests your controls against the FMCC the way an inspector would, and a valuation review tests the area where findings carry the most investor risk.
How Heinbro helps
We help asset managers build and maintain compliance that stands up at inspection:
- Policies and procedures written to the FMCC and tailored to your strategy.
- Ongoing compliance support through our outsourced compliance service for asset managers.
- Independent valuation audits.
- SFC mock audits that surface gaps before an inspection does.
- Staff training, including our online training on the codes and your responsibilities.
If you are applying for a licence, our Type 9 licensing guide explains how the FMCC fits into the application.
Frequently asked questions
What is the SFC Fund Manager Code of Conduct?
It is the SFC's code setting out the standards of conduct and operation expected of licensed asset managers in Hong Kong. It sits alongside the general Code of Conduct for licensed persons and covers organisation, staff ethics, fund management, custody, valuation, dealings with investors and reporting to the SFC.
Who does the FMCC apply to?
SFC-licensed or registered persons managing funds or discretionary accounts, and their representatives. In practice this covers most Type 9 licensed firms. Some requirements, such as leverage disclosure, custody and side pockets, apply only where the manager is responsible for the overall operation of a fund.
Does the FMCC apply to discretionary account managers as well as fund managers?
Yes. Managers of discretionary accounts are covered, although certain provisions are written with funds in mind and Appendix 1 sets out how they apply. For example, side pocket and termination rules do not apply, while a written client agreement, twice-yearly performance reviews and monthly valuation reports are required.
What happens if a firm breaches the FMCC?
A breach does not by itself create a criminal offence, but the SFC can take it into account when assessing whether a firm or individual remains fit and proper, and it can lead to disciplinary action such as reprimands, fines, or suspension or revocation of a licence. Senior management can be held personally accountable.
How often is the FMCC updated?
The SFC amends it from time to time, typically following a consultation. Major changes took effect in November 2018 on liquidity, leverage and custody, and in August 2022 on climate-related risks. The current edition is dated October 2024. Always read the current version on the SFC website rather than relying on a summary, including this one.

